Beauty and Fashion Dubai

Fall/Winter campaign to see celebrity superstar, glitzy runway shows, beauty-makeovers and exhibitions from October 15^th-31^st

Dubai, UAE, September 2014 – Majid Al Futtaim’s leading luxury fashion and shopping destination in Dubai, Mall of the Emirates has announced the dates for the pre-eminent fashion festival of the year – World of Fashion, which will be hosted from October 15^th-31^st. Now in its fourth season at Mall of the Emirates, this year’s event promises to be the most electrifying yet with a ‘mystery’ legendary star and fashion icon making her first World of Fashion appearance. With up to 20 glamourous catwalk shows from some of the world’s most desirable contemporary fashion brands, beauty demos and makeovers from renowned international make-up artist and resident World of Fashion advisor Bassam Fattouh, Mall of the Emirates is celebrating the Fall/Winter season with a month of fashion-infused events.

“As host of World of Fashion for the fourth consecutive year, Mall of the Emirates has confirmed its leadership as the region’s most enviable luxury and contemporary fashion destination,” said Hussain Moosa, Associate Director for Mall of the Emirates. “World of Fashion is truly an international celebration of style, fashion and beauty with something for everyone including the chance to meet a famed celebrity, sitting front row at our runway shows or enjoying a complimentary  makeover.  As a major contributor to Dubai’s tourism and fashion aspirations, Mall of the Emirates is committed to raising the spotlight on the Emirate’s fashion potential, while creating great moments for all our visitors.”

The exciting line up for World of Fashion at Mall of the Emirates will be revealed in the coming weeks, including the guest celebrity superstar, international designers visiting World of Fashion, beauty workshops by Bassam Fattouh and the list of contemporary and luxury brands taking the runway by storm, including debut brands in the mall’s new fashion district.

Stay tuned for the biggest and best World of Fashion by Mall of the Emirates yet.

For more information about World of Fashion, Mall of the Emirates, please visit: www.facebook.com/malloftheemirates.