Beauty and Fashion Dubai

Latest launches from the Beauty and Fashion World

Street Wear for Juniors

Juniors be Junior is dedicated to creating unisex street wear and accessories.  With a focus on casual, everyday clothing, JBJ is all about staying youthful with its unserious and upbeat attitude. The brand takes pride in giving people a quirky edge through its clothes, snap backs, beanies and more products to come in the future.

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JBJ launched in January 2014 and targets both men and women who range from 16 – 35 years old. ​

The second collection, ROYALS, mimics raw and run down version of every day royals on the streets of Europe. Each piece has a subtle royal element embedded within the structure, color or print. These casual items hold a richness and timeless edge that JBJ replicates throughout its clothing collections.

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“Layla & I collectively design all of our collections. ROYALS is especially unique as we got to travel and hand select each and every fabric that was used” – Yasmeen Al-Naif

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Juniors be Junior is raw; it is real. Not trying to be something that it’s not. The designers have a variation of passion points including art, music, fashion & film; they use these as inspiration for future collections and for their upcoming projects outside of fashion. Juniors be Junior was formed as a slice of founder Yasmeen’s personality; wild, care-free & youthful.

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JBJ sells at Socialista Boutique (Dubai), The Zoo Concept (Dubai), Pink Moon (Kuwait), Homegrown (Jeddah), CREAM (Jeddah),The Rail (Jordan). They also constantly partake in many pop-up events around Dubai & will be moving into the European market by the summer. Stay Tuned!

All Juniors Be Junior collections are available on the website www.juniorsbejunior.com and shipping internationally.

@juniorsbejunior

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