Most Memorable Apparel Group Event at Palazzo Versace
Hello Everyone 🙂
On 31st May, I attended the wonderful and most memorable Apparel Group event that bought together all brands under 1 roof ,along with loads of surprises, fashion show, special guest appearances, goodies and more….
Apparel Group operates brands from around the world originating from USA, Canada, Europe, Asia and includes leading names such as Tommy Hilfiger, Aldo, Nine West, Skechers, Aeropostale, The Children’s Place, Tim Hortons, Charles & Keith to name a few.
The ballroom included kiosks of all apparel brands, displaying the latest SS’16 Collection. The event was very entertaining as there were loads of activities and giveaways which includes ‘Mirror-mirror on the Wall’, ‘Pass the gate and Win’, ‘Participate and Win, ‘Guess the brand and Win’, etc.
I enjoyed fashion show the most as it included gorgeous and most trendy outfits along with footwear, accessories and more from all top notch brands……
Find below a shot glimpse of the event:
Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy – Dubai, United Arab Emirates.
Today, Apparel Group caters to thousands of eager shoppers through 55 international brands that it represents over 1250 stores spread over four continents and employing 12,000 multicultural staff. The Dubai-based multi-retail conglomerate that began with just one brand in 1999 is now aiming to have 1500 stores by end 2016.
Apparel group has carved its strong presence not only in the UAE, Kuwait, Qatar, Bahrain, Oman, and Saudi Arabia but opened thriving gateways to market in India, South Africa, Singapore, Jordan, Indonesia, Thailand and Malaysia. Additionally, clear strategies are in place to enter markets such as Iraq, Egypt and the broader African continent.
The Apparel Group owes its amazing growth to the vision and guidance of its dynamic Chairman, Nilesh Ved, who has taken the company from strength to strength since its inception 17 years ago.
www.appareluae.com
Find below more about Apparel BrandsÂ
Austin ReedÂ
Austin Reed has long been synonymous with quality tailoring, gaining international acclaim for technical and design innovation that seamlessly blends modernity and tradition, offering its customers discerning choice with a touch of class. Today, Austin Reed offers affordable luxury apparel with a distinctly British sensibility to both men and women.
Bottega Verde
Bottega Verde, one of Italy’s leading Natural Skincare and Cosmetics brand recently launched its Flagship store at City Centre Deira amongst much celebration! The store inauguration was done by the Consul General of Italy to Dubai Mr. Giovanni Favilli along with the Chairman of Apparel Group, Mr. Nilesh Ved.
Bottega Verde
Bottega Verde is a leading Italian mono-brand retail chain that specializes in the production and distribution of Skincare, Fragrances and Cosmetics made with highly natural ingredients.
More Info:Â https://www.beautyandfashiondubai.com/beauty/bottega-verde-launches-flagship-store-dubai/
La Vie En Rose
La Vie en Rose is the destination for lingerie, sleepwear and swimwear. Every season, it renews its collections to follow the latest trends and offers their clients key pieces that will make them feel pretty. This summer, the La Vie en Rose collection is all about softness, fluidity, beauty, finesse & romance. Â From lovely pastel colors to delicate details, every piece has a touch of femininity and brings out natural beauty.
Levi’s
The Levi’s® 501® button fly jean – the original and first ever blue jean – was born on May 20, 1873. And over 140 years later, it is more popular than ever before. In celebration of 100 years of partnership with Cone Mills Denim in North Carolina, the Levi’s® brand presents a short documentary film, The 501® Jean: Stories of an Original. The film explores the lasting impact the Original 501® jean has had on cultural history. The 501® documentary was screened in NYC, London, Buenos Aires and Caracas in March, and now in Dubai and subsequent screenings around the globe.
New Balance
New Balance, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. New Balance is the only major company to make or assemble more than 4 million pairs of athletic footwear per year in the USA, which represents a limited portion of our US sales.
Skechers
The cheerful new Skech Air – Laser Lite showcases the traditional bouncy fun air pocket outsoles of our Skech-Air styles and feature Skechers’ signature gel-infused memory foam insole.  These shoes will make you feel like you’re walking on clouds. The ventilated Skech Knit mesh perfectly hugs the foot – and the shoe’s bright, vivid, fashion-right colors make this style a great addition to any one spring wardrobe, comfort included!
Hilfiger Collection Spring 2016
The Hilfiger Collection Spring 2016 collection is inspired by an island-hopping adventure, as the jet set crowd explores exotic locales around the world. Hollywood’s elite escape the spotlight in distant destinations, embracing off-duty style with effortless ease. Muses like Brigitte Bardot and Bianca Jagger inspire a timeless dressed-down holiday vibe, as sophisticated today as it was in the ’50s and ‘60s. The look is nostalgic and playful, with a classic Hilfiger twist and spirited attitude.
Charming Charlie
Charming Charlie is a women’s contemporary jewelry and accessories retailer that offers unrivaled value through high quality style and an accessible price. . Launched in 2004 by Charlie Chanaratsopon, the brand is known for merchandising its broad assortment of product by color, which includes fashion jewelry, handbags, accessories, apparel, footwear and more.  For Info, visit https://www.beautyandfashiondubai.com/jewels-and-watches/charmin-charlie-celebrates-the-spring-summer-launch/
Nine West
Nine West launches its brand new Spring Summer collection with intriguing textures, exotic prints and pastel shades to gear up for the season.
Drawing inspiration from the Wander Woman, encompassing both feminine and athletic style silhouettes the collection re-imagines the modern woman’s life in the city, bringing new meaning to both style and comfort, along with interesting shapes that tell a story.
Naturalizer
For the Spring/Summer 2016 season Naturalizer has once again elevated style and comfort by seeking inspiration from the modern woman in all of us. This collection incorporates contemporary trends, fine detailing and above all, comfort. The Naturalizer woman is tired of compromising style for comfort and this is where Naturalizer shines. Our designs are based on the principles of quality, innovation through our technologies and feminine styles that cater to a modern woman. A woman knowledgeable about fashion, but insists on comfort and versatility. Naturalizer designed a line focused on two major stories for this season, covering everything from modern classics to everyday styles. Ladies, Naturalizer will delight your feet with style and comfort!
For more Info visit:Â https://www.beautyandfashiondubai.com/shoes-and-bags/naturalizer-launches-spring-summer-collection/
Cath Kidston
At Cath Kidston, spring has well and truly sprung! The latest, Blooming Lovely collection has landed, and it’s full of the joys of the season. Cath Kidston, the Home of Modern Vintage is known for its signature floral designs, and the SS16 prints and products are a joyful celebration of British blooms in all their glory.
For More Info:Â https://www.beautyandfashiondubai.com/fashion/cath-kidston-introduces-ss16-collection-blooming-lovely/
Dune London
Following the industry’s recent yearning for delicate femininity, an era less collection is introduced through elegant silhouettes and minimalistic details. More Info: https://www.beautyandfashiondubai.com/shoes-and-bags/dunes-spring-summer-collection/
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