Beauty and Fashion Dubai

Noha Nabil launches her new cosmetics brand for the women of the region and the world.

The Arab mega influencer and beauty guru, aka NohaStyleIcon, sheds light on her biggest statement yet as she launches a makeup line under her trademark ‘Noha Nabil’. The impact of the world around her has pushed her to create a beauty brand inspired by the Arab woman for the Arab region, providing a range of highly-pigmented products with multifaceted and long-lasting effects for any climate condition. Though her 9 million followers recognize her on Instagram, she speaks beyond her fan base as she unveils her brand message “choose to live in color”.

Outspoken with an unconventional personality, Noha has been breaking boundaries from a young age by voicing her thoughts on women’s concerns in poetry readings. Climbing a hill riddled with stumbling blocks, she stood against the claims that women cannot partake in male-dominated industries with the freedom to express themselves. However, the public demand pushed her to the point of stepping out of the limelight. She later settled down with her family in the U.S and discovered social media, which allowed her to share her life with the community again. From beauty tips to women’s lifestyle choices, Noha always spoke from the heart with no filter. Makeup in specific was a key attribute to her journey after her first child; she went from being an exhausted mother to feeling like a confident woman again. Her passion for beauty only kept growing, and she wants to give back and empower her supportive community by ensuring they can effortlessly achieve transformative results.

Beyond products, Noha Nabil’s brand represents her story, a human perspective— an attitude. Beauty is not defined in the same way for everyone, but a vast spectrum of answers that changes from one person to the next. For many women like herself, it signifies confidence, empowerment, and the freedom to express yourself. When we are more secure with ourselves, we are encouraged to take risks, stand up for what we believe in, and choose what type of life we want to lead. Noha chooses to live in color and welcomes you all to join her.

Deeply rooted in her appreciation for the Arab culture and heritage, the brand takes off with the launch of 4 products to emphasize the Eyes’ beauty:

The “Sahara” all-in-one palette for the eyes, face, and lips; is an essential go-to for chic nudes, rich browns, fierce metallics, striking glitters, and vivid colors. Created for the everyday woman and makeup artists alike, the versatility of this product speaks with intensity. “On fleek” and “Winged” eyeliners comprise unique applicator shapes, to redefine the eyes with a flick of the wrist and create both dramatic and refined looks effortlessly. The “Eye Contour” is an entirely adaptable pencil to use as kajal, eyeshadow, eyeliner, a base, a highlighter, or even on the lips. Highly pigmented and available in 6 vibrant shades to create the most optimal impact for any occasion.

All of Noha Nabil’s available products are 100% cruelty-free and accessible on her website nohanabil.com as of January 10, 2021, with many more in the pipeline.

@NohaNabilBeauty

@NohaStyleIcon

@Qraft_qomms

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