NEW GENERATION MAKE UP by Sephora
Smart, life-changing and innovative products that are transforming cosmetics
Made in Sephora is starting a revolution! With innovation at all levels, the Sephora Girl’s Lab is moving forward at full speed! On the agenda: intense lipstick with a barely-there feel, eyes that will overwhelm hearts all night long and a designer mascara that leaves no lash or makeup style behind.
The Sephora Girl’s Lab has worked on how to get a flawless complexion in lightning speed with a re-designed CC Crème and an ultra-compact corrector / concealer…
Upside Down Mascara
A new mascara with a revolutionary application technique! It’s the Sephora multi-application 360° mascara with volumizing, curving and lengthening action that we’ve always dreamed of!
With its dual brush innovation, it delivers three makeup results and 3-in-1 application:
– Open dual brush = 360° volume by placing lashes between the dual brush. Just like that, lashes get a double dose of mascara!
– Closed dual brush = curl + lengthening
– One brush only = coats tiny lower lashes (not one can escape!)
Results: Coats 100% of lashes; each lash is loaded on top and on the bottom for sexy, long-lasting results!
Colorguard eyeshadow primer & Glitterguard eyeshadow primer
For all eyeshadow lovers: here are two new amazing products that make flighty glitter particles stay put and keep our eye makeup in place all day long! No more panda eyes, eyeshadow creasing and glitter that drops like flies on the cheeks! Two new ingenious products are here to save the day:
– Colorguard eyeshadow primer, which boosts eyeshadow color and sets it for 12 hours*. Pigments stay put on the eyelid! The formula contains smoothing peptides that help even out and smooth the eyelid.
*72.6% of women were satisfied after 12 hours of wear. Consumer test carried out on 62 volunteers.
– Glitterguard eyeshadow primer, which works like a bodyguard for glitter! It prevents glitter from clearing out and falling below the eyes for 24 hours*! The tube is easy to use and the setting agent will not irritate the delicate skin around the eyes.
*Scientific test carried out on 20 volunteers.
Limited edition : Colorful eyeshadow mirror effect + its mirror palette
Six new Colorful mirror effect shades are now available in a limited edition! They feature the same sparkle, intense pigments and long wear (10 hours*). Just like the rest of the Colorful range, these new effects are presented in magnetic packaging that allows Colorful eyeshadows to be inserted and switched using the stylus to create a customized portable palette. A mirror effect palette is now available in a limited edition to celebrate the arrival of these new shades!
*Scientific test carried out on 12 volunteers.
Classic Line – 24HR felt liner
For late nights filled with dancing, romantic encounters and girl talk, the Sephora Girl’s Lab has experimented and created a felt liner with an incredible formula that dries in 15 seconds and stays put for 24 hours*! Its black coal color is the blackest of blacks, the dream shade of party girls everywhere. Its felt applicator is simultaneously precise, flexible and easy to use. It lets us create artist-worthy eye calligraphy-like looks, such as a thick/thin line or unique designs…
*User test carried out on 30 volunteers.
Brows create structure for the face, and they are also the hottest new trend! The formula of this brow pencil provides easy application to define or fill in brows. This new pencil also features a built-in brush to tame brows as an added bonus!
It provides very natural results to enhance the brow line. Use it to give eyebrows a bolder and more graphic look.
Three available shades: light, medium and dark.
CC Crème – Correction & radiance cream –SPF 30
Sephora CC Crème delivers three actions in one step: it corrects, boosts radiance and provides skincare action to recreate a flawless complexion. Imperfections are instantly corrected and the skin is left more luminous, smoother and durably moisturized for an enhanced complexion.
Day after day, it corrects the skin’s appearance to reveal radiant, more beautiful skin. It also contains SPF 30 sun protection. Bonus: Sephora CC Crème is available in not one but six shades to meet the needs of various skin tones!
10HR fix & correct concealer
Say so long to the last gray days of winter! With this smart dual-ended pen, we can mask dark circles and imperfections instantly to create a flawless complexion.
– The concealer side camouflages and brightens dark circles. It also contains hyaluronic acid, known for its moisturizing and smoothing properties.
– The corrector side masks imperfections and contains salicylic acid, known for its blemish-fighting action. Smart, huh?
It provides 10-hour* wear, and features six duos of perfectly coordinated shades to suit all skin tones.
*Scientific test carried out on 21 volunteers.
Lips are the new nails…. We can’t say it enough! For the past two seasons, bold lips have been making a comeback, but not just in any way…The Sephora Girl’s Lab has experimented like mad to create a lipstick that resembles a…test tube! It features an incredible texture that gives us the highly pigmented formula we’ve always dreamed of without the old-fashioned over-creamy feel we hate! Because we’re oh-so kissable, it is virtually imperceptible on the lips. This lipstick is all about color and features an almost undetectable texture, which flawlessly disappears without looking pale… 14 shades
Easy to apply, it offers tenacious 10-hour* barely-there wear.
*Scientific test carried out on 20 volunteers.
Sephora Rouge
It’s the big comeback of high-impact lips, of women being women and dizzyingly pigmented lipstick…A full, flawless pout with perfect definition is the must-have Sephora accessory for seductive goddesses, as well as girly girls who aren’t afraid of making a statement…
Sephora Rouge is the ultimate ultra-elegant lipstick that is calling in the return of the reign of glamour. In addition to the 24 existing shades, nine new shades (each more desirable than the last) are making their debut to celebrate the spring!
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