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Perfectly Defined- Everything You Need for Standout Eyes

perfectly defined bb collection 2014

Bobbi Brown’s Perfectly Defined Collection! on counter June 2014

“For standout eyes, it’s all about lining and defining.”– Bobbi Brown

As a makeup artist and glasses wearer, beauty expert Bobbi Brown is often asked how to make eyes stand out. The answer? “It’s all about lining your eyes and defining your lashes,” she says.  The Perfectly Defined Collection gives women everything they need to create standout eyes: a gel-pencil eyeliner for effortless precision, a gentle lash curler to instantly open up eyes and a dual-ended mascara for layering formulas to give lashes a boost.

New, Perfectly Defined Gel Eyeliner

Bobbi’s first retractable pencil, Perfectly Defined Gel Eyeliner, effortlessly delivers super-saturated, intensely rich pigment for precise and bold definition.  This eyeliner ensures a 12 hour wear that is resistant to water, sweat and humidity so color always looks fresh.  The airtight mechanical pencil features a built-in sharpener housed within the end cap, making it easy to get a perfect line every time, even on the go.

Shades: Pitch Black, Chocolate Truffle, Sapphire, Steel Grey, Scotch, Violet Night

Limited Edition Dual-Ended Mascara: Extreme Party Mascara & No Smudge Mascara

A swipe of mascara is the perfect way to open up eyes, making you look fresh and awake. Designed to be layered, this dual-ended mascara accentuates eyes with depth and intensity– it’s the best of both worlds. Bobbi’s No Smudge Mascara was developed at the request of her global makeup artists, with a brush that coats individual lashes evenly and precisely from root to tip for waterproof 10-hour wear. Extreme Party Mascara is for women who want the dramatic look of false lashes without the hassle, thanks to Bobbi’s reactivation technology that allows you to reapply up to four times in a day for added volume without clumping. Wear separately or layer No Smudge over Extreme Party for a bold lash look that lasts from dawn to dusk.

Shade: Black

New Gentle Curl Eyelash Curler

 bb 2014 perfectly defined

The second eyelash curler in Bobbi’s portfolio of makeup tools, the Gentle Curl is specially designed for women with large, shallow or almond-shaped eyes. Its flatter curve allows the curler to get very close to the lash line, to lift and curl lashes without pinching or crimping. Extra cushiony lash pads gently grip even the smallest of lashes for a perfectly lifted and curled look.

Pefectly Defined Face Chart (NXPowerLite)

Available: June  2014 at all Bobbi Brown Cosmetics Counters and at www.bobbibrowncosmetics.com.

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